Last week was a pretty cool week for myself. For class we got to interview Mark Schlereth. He is a 3 time Super Bowl champion, retiring from football in 2001. He also blocked for the 2,000 yard season of one of my favorite running backs Terrell Davis in 1998. After a successful football career he decided to start his own business for his green chili. He gave us tip on how to grow your small business. For example, knowing your market is very important. Mark would advertise his chill on his radio show thinking it would reach his targeted audience. The targeted audience were males and it was reaching him, however he did not consider the fact that it was their wives doing the shopping. With their wives doing the shopping they would not hear about his chili from the radio broadcast. This was one of the many lessens that he learned along the way. Near the end of the interview Mark said a quote that I loved, "there is always a game going on, if you don't know the game then it’s probably you". I think that this is great because it makes you be one step ahead of your competition. If they do not know they are in the game, then you can win easy.
Connected Educator Chapter 2 also talked about what Mark said the interview too. With the book and with Mark both go into how it is important to be well connected and expanding your network. Finding people within your field to work with, looking for informational blogs, and other practiced communities can increase your personal learning network. Increasing your personal learning network makes it easier to get and receive information, while also getting your name out there. When your name is out there it becomes easier to find others you wish to contact and other people who wish to find you. Mark is also an ESPN NFL analyst. As such he is somebody that can get information about the NFL a little faster and easier than other people. He brought up how in today's world being faster is better than being right. With social media information that is not true can be thrown out there for everyone to see. Social media can also be used to quickly fix these issues but, sometime misleading information can cause trouble. Mark also uses his twitter to interact with fans. He can easily get any information he wants to out for his fans to know. Overall social media is a small but, important part of you expanding your personal learning network. Whether it be promoting a business or working with other professionals having a being personal learning network makes it simpler and quicker.
From these three articles CNN, Zite, and Flipboard is that easy to get information is important. Zite is a great and new app that gets articles and information to the public in a personal way. People can set up an account and personalize it to their taste. Whether they like sports or medical news it is easy to your account tailor made to you. CNN owned Zite and sold it to another social magazine Flipboard. Flipboard is an app much like Zite in that it is a place where articles and other information can be collected. With these two apps together the spreading of personalized information will be easier.
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